Internet cafe business is a combination of a coffee shop and a computer rental place wherein patrons can have coffee and at the same time pay for access to the Internet by renting a computer. While working on the computer, you can avail of the other services and products that is up for sale such as coffee and delicacies. The Internet cafe business can either be a big establishment where people can play computer games, businessmen can do their work, students can do some research or it can be a small establishment where people can enjoy coffee while surfing the net and killing time. The Internet cafe business is a treasure trove of opportunities, and the following tips may help you find ways to maximize your profits.
Maximizing profits begin by charging every little services in your Internet cafe business. Customers should pay for additional services like printing, scanning and uploading digital images. Standard pages can be charged a minimal amount while there are other set of prices for color prints and digital photographs. You can base your fees on a per page basis so you can help pay for the costs of paper and ink. These incremental charges, if added all up, would increase the profits of your Internet cafe business.
A way to make loyal patrons of your customers in your Internet cafe business is to offer loyalty rewards. In fact you can create a membership club that has a lot of perks and benefits and one can attain membership through the number of hours that they paid for in your business. You can offer them volume discounts on peak hours, on coffee and other beverages or any other products that are sold in your establishment.
In the Internet cafe business, you must be creative and sell other items other than Internet time. Being creative and innovative may lead you to other ways of increasing your profits. You establishment may cater to other computer needs of your customers like flash drives, headphones/microphone set up and blank CD/DVDs. You can also address the customer satisfaction in the area of beverages and coffee in your Internet cafe business. You can create delicious and refreshing drinks that would surely tickle the palate of your customers.
Finally, another Internet cafe business marketing strategy is to promote tournaments and offer prizes and discounts to winners. Gamers would surely come and compete not for prizes but for bragging rights. You can also get sponsors and advertisers to pay for the event and that would surely make your Internet cafe business popular and also profitable.